Designing Mobile Money Services: Lessons from M-PESA

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Mobile Money: the Economics of M‐pesa 1

Mobile money is a tool that allows individuals to make financial transactions using cell phone technology. In this paper, we report initial results of two rounds of a large survey of households in Kenya, the country that has seen perhaps the most rapid and widespread growth of a mobile money product – known locally as M‐PESA – in the developing world. We first summarize the mechanics of M‐ PESA...

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-PESA is a small-value electronic payment and store-of-value system in Kenya accessible from ordinary mobile phones. It has seen exceptional growth since its introduction in March 2007. Now in use by 9 million customers—40 percent of Kenya’s adult population—the system processes more transactions domestically than Western Union does globally. M-PESA’s market success is the result of the interpl...

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Financial inclusion is a priority in most developing countries. While the inclusion approaches may differ, the primary aim remains enrolling the unbanked into the formal economy. This paper adopts Critical Realism as a lens to compare the efforts of two inclusion models; M-PESA from Kenya and ezwich in Ghana. The findings reveal that while both models do not provide the infrastructure for peopl...

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ژورنال

عنوان ژورنال: SSRN Electronic Journal

سال: 2009

ISSN: 1556-5068

DOI: 10.2139/ssrn.1552753